In the 1980s, engineers at the Marshall Center developed a spray-on process to apply an insulating mixture to help protect the shuttle. During a launch, heat generated by wind resistance and engine exhaust can potentially be very damaging. This simple but powerful solution all began with space shuttle launches. The building in the background glows yellow and red as heat is being lost. Thermal image of an energy-efficient building that shows up in cool blues and greens. It's even been used to insulate electrical switch boxes on the outside of fighters jets to prevent overheating. Samsung applies it on military vehicles, and Hyundai Corporation's shipbuilding division paints it onto ships. The poultry industry uses it to help regulate the climate inside its hatcheries. For example, Purina Feeds uses a version of the insulating powder to cover storage silos, helping to prevent feed spoilage. Many businesses use insulating paint to coat air-conditioning ducts, steam pipes and fittings, metal buildings, and cold storage facilities, such as walk-in coolers and freezers. This reduced need for energy is not only cost-effective, but also a kindness to the environment - an easy way to create your own "green house effect."
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When spread on walls, ceilings, and roofs, it creates a barrier that deflects the sun's heat away from the house, plus it helps keep heating and air conditioning where they belong. The solution is simple: mix the powder into any color of interior or exterior paint, then break out the brushes. Widely used on commercial and residential structures, it transforms any color of paint into an environmentally friendly insulation barrier that saves energy and cost. The answer is paint that includes an insulating powder that originated at NASA. Here's an updated version: What's every color in the world, but still always green? Remember that grade-school riddle, "What's black, white, and red all over?" Depending on who gave you the punch line, the answer was "a sunburned zebra" or "a newspaper." The blue roof indicates good insulation and little heat loss. Thermographic image shows areas of high heat loss (red and yellow) from a home.